Happy residents who stay longer, generate more revenue.

Improve your resident lifetime value.

Your resident lifetime value is an important metric to consider.

To truly understand the impact your marketing efforts have had, you have to look beyond monthly—or even annual—revenue generated from each lease. You must consider the total revenue generated over the entire time your average residents stay at one of your communities.

Download this cheat sheet to see the impact of your current resident lifetime value and find out how to improve it through resident satisfaction surveys.

Let RentPath proactively improve your online reputation through resident surveys.